Clarity Creates Cash.
Clarify your overall messaging, offer, and content to get your Hell Yes clients - fast.
Translate what you do into messaging so powerful that you stand out in the marketplace, and attract clients to a magnetic offer that will have your ideal clients saying "Hell Yesss!!!", and have fast growth that's been eluding you until now.
We will deep dive with you to create the necessary ingredient for success: Messaging Clarity with our proven Lighthouse Effect System.
The outcome:
You will have clearly focused content and a Hell Yes Offer that draws in clients with less effort, more ease, so that you can at least 4X your growth.
Profit Surge: Bring in an extra $30K in 12 weeks as you create a preferred brand.
Translate what you do into marketing & messaging so powerful that you stand out in the marketplace, grab attention, and compel people to reach out and have conversations with you.
In the process, we take your business apart and put it back again in a way that’s infinitely simpler than what you’re doing right now.
The outcome: You start working with clients you love, you make more money doing what you love doing, and it’s actually taking you less time to do it.
Your Current Situation:
"My messaging & offer are off."
"My marketing isn't bringing in clients."
If your marketing isn’t drawing in right-fit clients or you’re simply not getting clients at all from your social content, you absolutely need to get to the root cause, which is almost always your overall messaging.
If your current clients love you, you do amazing work, but you haven't been able to get the online traction where you become Known - we can change that. EVERYTHING starts with Messaging Clarity.
Why everything you've tried so far isn't working...
Tactics like AI, complicated funnels, launches, templates, or loads of unfocused social media content don't get to the root of your problem: clarifying your foundational messaging and creating an irresistible offer.
You need to have focused brand messaging that positions you as a Must Have in order to build your Hell Yes Offer and create more sales. And chances are, this hasn't happened yet.
Unfortunately, this is a common story. And we have a proven process that will clarify your messaging and so that you can attract ideal clients with much less effort.
This is how you increase your conversions significantly:
The Lighthouse Effect System
Every client we start with goes through our Lighthouse Effect System first. This clarity will determine the success of your marketing, sales, and overall business. This is true whether you're at $1K months or $30K months, but want to increase your conversation rate and growth by 4X or more.
Our full system includes 5 core steps. In this Messaging Clarity intensive, we cover the first three crucial steps:
STEP 01 - IGNITE THE MOVEMENT
MESSAGING CLARITY
You create overall brand messaging that is clearly positioning you as the one-of-a-kind solution to what your ideal audience craves with our Lighthouse Effect System.
STEP 02- BUILD A BETTER VEHICLE
CREATE YOUR HELL YES OFFER
From your new messaging clarity, we help create your Hell Yes Offer that has your perfect clients saying "Hell Yes!!!!" We'll help you create magnetic messaging so that your clients feel your offer is must-have vs. a nice-to-have.
STEP 03 - IGNITE THE MOVEMENT
ATTRACT YOUR IDEAL CLIENTS
Boost your growth 4X or more with Your Lighthouse Effect Blueprint.*
Your digital Blueprint folder will contain your Target Audience Persona in detail, a Magnetic Content Bank that creates desire for your Hell Yes Offer, your Hell Yes Offer mapped out.
*Our service provider clients experience an average 4X growth after going through this when they continue working with us for steps 4 and 5.
The High Voltage: PROFIT SURGE Method Explained
We often see people shift their business, their offers, and definitely their entire attitude about their own belief in what they’re capable of creating. This isn’t a marketing course - it’s a life-changing possibility program.
In High Voltage: Profit Surge, we deep-dive into your overall messaging clarity, and connect, reflect and build a client pipeline machine like never before with step-by-step coaching, guidance and accountability. And in our 12-week Profit Surge, we have weekly challenges and prizes to fun it up!
Here's the steps we take, below.
STEP 01
IGNITE THE MOVEMENT
You create overall brand messaging
that is clearly positioning you as the one-of-a-kind solution to what your ideal audience craves with our Lighthouse Brand System.
STEP 02
BUILD A BETTER VEHICLE
From your new clarity, we help
create a Hell Yes Offer has your perfect clients saying, well, "Hell Yes!!!!" Debbie signs off on your offer in a 1:1 Profit Surge call.
STEP 03
BUILD THE AUTHORITY
You have a step-by-step organic content marketing process that's creating preference for your unique brand.
STEP 04
CONTINUALLY SIMPLIFY
We continually refine and simplify your messaging so that you become known for one thing as the leader in your category.
STEP 05
FUEL THE CONNECTION
You’ll have an organic lead generation process to widen your audience and bring in leads, with everything pointing towards sales.
What Does Messaging Clarity Do?
Your content will attract right-fit clients.
You will have a magnetic OFFER that is speaking to what your ideal audience will say HELL YES to.
Your offer pricing might go up to reflect the higher value that is now easier to perceive..
You know what to post to build your authority with the very people you love working with.
It's the key ingredient to rapidly grow your business by 4X or more.
Your marketing is streamlined, simple, and more powerful.
If you want this essential marketing fuel, join us.
FEATURED IN
CREATIVE / STRATEGY EXPERIENCE
Who is Messaging Clarity for?
This is specifically for you if you’re a coach, consultant, or service provider that wants to clarify your messaging and offer to attract and convert perfect-fit clients while cutting out the noise of what doesn't move the needle.
Messaging Clarity is for you if...
You are at any stage of your business. This is needed for multi-6 or 7-figure businesses, as well as new business.
You want to clarify your overall marketing so you're attracting the right-fit clients easily.
You have a premium offer, whether it's 1:1 or a group program.
You are someone who invests in your business and gets the full benefit from it.
You're good at following directions and completing assignments. This is a process that requires you to complete your homework.
If that's you, then get in while there's a spot for you. This stand-alone program probably won't be available again.
Messaging Clarity is NOT for you if:
You can't navigate your way around social media.
You're an MLM, brick & mortar store, or sell retail products.
You can't spend 1-2+ hours M-F on developing your business.
Your business is a side hustle or hobby.
You are someone who used to say, "The dog ate my homework."
You can't navigate your way around social media.
You're an MLM, brick & mortar store, or sell retail products.
You can't spend 1-2+ hours M-F on developing your business.
Your business is a side hustle or hobby.
You are someone who used to say, "The dog ate my homework."
How it works:
Building the Foundation for Massive Growth
1) We dive into Messaging Clarity right off the bat with our Lighthouse Effect clarifying system in our online portal with step-by-step modules.
2) You have 1 Coaching Call a week:
Messaging Clarity Call, Wednesdays, 10:30 - 11:30 am CDT
to walk you through the clarity process step-by-step.
3) You'll have your Hell Yes Offer mapped out and signed off by Debbie and ready to bring in new clients!
4) You'll Create a Lighthouse Content Bank that all point to your Hell Yes Offer so that you have a simple roadmap for all of your social media and email marketing builds engagement and drives to sales.
5) You'll get a 1:1 Call with Debbie to review your Lighthouse Blueprint.
- You receive coaching support in our private Facebook Group where you'll get ongoing feedback and guidance.
- An online training portal with resources tailored specifically for your Messaging Clarity journey.
1) We get to Messaging Clarity right off the bat with our Lighthouse Effect clarifying system, then we map it out with our Lighthouse Effect Roadmap in our fast-track workshop. 2) Within one week you'll have your Hell Yes Offer mapped out and signed off by Debbie and ready to bring in new clients!
3) The 12-week Profit Surge is a structured sprint
with weekly challenges, micro-trainings, and mad accountability to help you hit your big income goals much faster than previously.
4) Each week we have (1) Profit Surge call for accountability and (1) Open Coaching Call
to get 1:1 support on your specific questions.
- You also have coaching support in our private Facebook Group where you'll receive ongoing feedback and guidance.
- An online training library with resources tailored specifically for your Profit Surge journey.
Our Guarantee
We guarantee you will 2x your investment within 6 months and have a clearly defined one-of-a-kind brand, providing you do the work, or we'll continue working with you for free until you do. You must qualify with Debbie for this guarantee.
We guarantee you will 2x your investment within 6 months and have a clearly defined one-of-a-kind brand, providing you do the work, or we'll continue working with you for free until you do. You must qualify with Debbie for this guarantee.
“It’s given me a new level of confidence and in real time, I’m attracting more of my ideal client.
Having clarity has lit a fire in me. I’m building something sustainable that has been missing in my business. Debbie's’ magic is to pull out the genius in us. She can literally feel the fire in you. Then she provides us with a foundational structure and system that allows us to have a fully sustainable business and life. That’s her genius.
I’ve been a part of amazing programs with amazing coaches and this genius is really what has been missing for me. This program is not overwhelming me, it’s giving me spaciousness to really go internal with it, to discover more about myself and my vision that I have never experienced before. It’s so exciting and I love the simplicity designed into the program."
LAURIE SCHIBLE, Mindset Leadership Coach
“It’s given me a new level of confidence and in real time, I’m attracting more of my ideal client.
Having clarity has lit a fire in me. I’m building something sustainable that has been missing in my business. Debbie's’ magic is to pull out the genius in us. She can literally feel the fire in you. Then she provides us with a foundational structure and system that allows us to have a fully sustainable business and life. That’s her genius. I’ve been a part of amazing programs with amazing coaches and this genius is really what has been missing for me. This program is not overwhelming me, it’s giving me spaciousness to really go internal with it, to discover more about myself and my vision that I have never experienced before. It’s so exciting and I love the simplicity designed into the program."
LAURIE SCHIBLE, Mindset Leadership Coach
In order to grow a multi-6 or 7-figure business
that has zero competition, you must have Messaging Clarity.
Build a multi-six figure business that has zero competition as you create a Profit Surge.
If you’re an experienced coach, consultant, or service provider and you want to grow your business to multiple-6 or 7 figures while seeing results sooner vs. later, then we need to talk.
Just book your Clarity Call with Debbie and see if this is the right program to fold time in your growth journey as the preferred brand.
If you’re a coach, consultant, or service provider and you want to grow your business to multiple-6 or 7 figures while seeing results now vs. never, this is the HOW.
Everyone needs to fuel their marketing system with Messaging Clarity first, the critical component that most-often skimmed over in other marketing programs. This is how you build a one-of-a-kind brand that has no competition.
Messaging Clarity
The road to 4X+ growth
Get started for only $1K
$1K Balance paid in 30 days
PIF BONUS: $2K
Get TWO additional live trainings with Debbie
[ $2K Value ]
PIF BONUS TRAININGS: 1. Draw ideal clients in with your Lighthouse Brand Profile
2. Content that attracts your perfect clients
NOTE: This is a one-time program that officially kicks off May 29, 2024. It's limited to the first 10 to join.
Messaging Clarity: VIP FAST TRACK
+ 1/2 Day Private Session with Debbie
$7K
[ $20K Value ]
VIP FAST TRACK INCLUDES:
Everything in the Messaging Clarity Program
PLUS
A 1/2 Day VIP Session with Debbie
From your Lighthouse Effect Blueprint, we'll map out your customized Profit Content Plan so that you're on the fastest track possible to create quick results. We'll cover your Profile, Content Creation, Pipeline System, and Sales Process to get clients
NOTE: This is a one-time program that officially kicks off May 29, 2024.
It's limited to the first 10 to join.
NOTE: If you know you want to join us,
but have a quick question:
Let's hop on a 10-minute Clarity Call.
This call is only if you're ready to join our Messaging Clarity Program, but need a bit more clarity to make sure that this is the right fit for you.
This call is only if you're ready to join our Messaging Clarity Program, but need a bit more clarity to make sure that this is the right fit for you.
“Debbie pushed me to BE the full me. To be unafraid to show who I really am. To be astonished with my life, my art, my business. And to TELL ABOUT IT. This work is priceless.
I had all the excuses, and said ALL the things about being directionless with my marketing and positioning. The Haus was life-changing beyond just my business. Even how I look is different! Pre-Debbie, you would have seen me in my standard "uniform": all black. Now I'm showing up in full-color."
JOYCE GEHL, Artist and Founder of Be More Tree
“Debbie pushed me to BE the full me. To be unafraid to show who I really am. To be astonished with my life, my art, my business. And to TELL ABOUT IT. This work is priceless.
I had all the excuses, and said ALL the things about being directionless with my marketing and positioning. The Haus was life-changing beyond just my business. Even how I look is different! Pre-Debbie, you would have seen me in my standard "uniform": all black. Now I'm showing up in full-color."
JOYCE GEHL, Fine Artist and Founder of Be More Tree
“Debbie’s process is foundational and by using her system you get to see your business come alive, we started to build one floor at a time until my message aligned with my passion.
Working with Debbie has been a breath of fresh air. You have all the classes you need in the Haus’s portal and available to do in your time. Debbie not only makes suggestions but makes sure you understand how to do it or guides you to someone on her team that will support you forward. It has been an honor so far to work with her and to achieve not only a completely renovated business but an income that supports me. I also have a remarkable number of coaches and I am able to afford them as well. This has been huge for me.
I would be remiss not to mention Ann Clark, who will truly hold you accountable. Ann and I worked on scheduling, and time management and I am so excited with the outcome. Everything is laid out and organized. Everything has been incorporated even my lunch hour and workouts. And there is now space to breathe and dream.
INGRID SAENGER, Wellness & Fitness Expert
“My whole business has changed from personal training, trading dollars for hours, to a scalable group coaching model with several offers.
After joining with Debbie, my monthly revenue has grown by 68%!
Working with Debbie has been a breath of fresh air. Plus, you have all the classes you need in the portal and available to do in your time.
Debbie not only makes suggestions but makes sure you understand how to do it or guides you to someone on her team that will support you forward. It has been an honor so far to work with her and to achieve not only a completely renovated business but an income that supports me. I also have a remarkable number of coaches and I am able to afford them as well. This has been huge for me.
I would be remiss not to mention Ann Clark, who will truly hold you accountable. Ann and I worked on scheduling, and time management and I am so excited with the outcome. Everything is laid out and organized. Everything has been incorporated even my lunch hour and workouts. And there is now space to breathe and dream.
INGRID SAENGER, Wellness & Fitness Expert
"It has been so prosperous to implement Deb's teachings and see results. I am loving the results!
I am so thankful for the this program. It was long overdue. I've opened 10 new retailers to carry my line, had $175K gross sales despite many retailers being closed due to Covid.
I started selling direct to consumers for the first time and grew my Instagram from 200 to over 1,400 followers. Being a business owner can be frustrating and lonely. With a group of like-minded women and expert coaching, I gained a sense of confidence in myself, what I offer my customers, and how to gain more exposure by investing time in sharing my passion, my expertise, my design sense, and my personal healing."
ANNETTE DALE-KRAMEK, Founder & CEO Ancient Language Yoga Apparel
"It has been so prosperous to implement Deb's teachings and see results. I am loving the results!
I am so thankful for the Haus of Impact. It was long overdue. I've opened 10 new retailers to carry my line, had $175K gross sales despite many retailers being closed due to Covid. I started selling direct to consumers for the first time and grew my Instagram from 200 to over 1,400 followers. Being a business owner can be frustrating and lonely. With a group of like-minded women and expert coaching, I gained a sense of confidence in myself, what I offer my customers, and how to gain more exposure by investing time in sharing my passion, my expertise, my design sense, and my personal healing."
ANNETTE DALE-KRAMEK, Founder & CEO Ancient Language Yoga Apparel
"Joining Debbie's program was the best business and personal decision I have ever made!
The level of support in all areas is beyond belief. Since joining, I developed and launched a successful free workshop and paid masterclass with a 47% conversion rate and more than doubled the size of my private Facebook group! I could never have made it to this point without the structure that is the foundation of this program. The growth that is available to me and my business is phenomenal. I'm psyched to get up every morning and get to work!"
JOHANNA MUNSON, End of Life Navigator
“I think this Haus is well built, even though the ceiling has been wrecked by so many women blasting through it.
The biggest change for me has been internal. I have confidence in being equal to other women in business now.
I joined Debbie's Haus of Impact primarily wanting to expand my presence and sales. The stellar guidance from Debbie caused me to aim higher and expand my teaching presence. A dream of presenting my heart-centered art instruction is now a published book - 'The Unstoppable Artist'! To be inside a community of women helping each other succeed has been such a profound experience."
BARBARA MCCULLOCH, Artist, Mentor, Author
“I think this Haus is well built, even though the ceiling has been wrecked by so many women blasting through it.
The biggest change for me has been internal. I have confidence in being equal to other women in business now.
BARBARA MCCULLOCH, Fine Artist & Teacher
"Joining the Haus of Impact was the best business and personal decision I have ever made!
The level of support in all areas is beyond belief. Since joining the Haus, I developed and launched a successful free workshop and paid masterclass with a 47% conversion rate and more than doubled the size of my private Facebook group! I could never have made it to this point without the structure that is the foundation of this program. The growth that is available to me and my business is phenomenal. I'm psyched to get up every morning and get to work!"
JOHANNA MUNSON, End of Life Navigator
About Debbie
Debbie White, the founder / CEO of Frankly Deb and the Haus of Impact, has dedicated herself to the success of entrepreneurs worldwide. With her 3 decades of experience as an award-winning creative director, she has crafted impactful multi-media advertising campaigns for renowned brands like Starbucks, Microsoft, and Dignity Memorial, among other Fortune 500 brands. Debbie's passion for empowering others led her to establish multiple six-figure businesses and an award-winning 7-figure ad agency.
Now, she channels her expertise into coaching entrepreneurs with the Haus of Impact programs (Including High Voltage: Profit Surge), helping them navigate the ever-evolving landscape of online and social media marketing with her Lighthouse Effect signature system.
Through her guidance, her clients not only own their lane as a one-of-a-kind brand with zero competition but also experience substantial growth, reaching multiple six-figure revenues and up. Debbie's hands-on coaching focuses on fueling her clients from the inside out, empowering them to become the powerhouse brands they are destined to be.
Can I join the next time around?
There won't be another time around. This is a one-time program for May-June, 2024.
Why should I join right this minute?
If you join now, I'll invite you right away to attend Open Coaching Calls on Tuesdays, 1:30 -2:45 pm CDT with me (Debbie). You'll get immediate access to the Lighthouse Effect modules, including the Target Audience Interview scripts. You'll have a head start and receive way more coaching for the same, low price.
I'd join right away. Also, the program will be capped at 12 people and we might never run this short version again. So, if you want to work with the best team in the Messaging space, run to join.
When are the Calls?
You can start immediately by joining our Tuesday Open Coaching Calls even before we kick off Messaging Clarity. Once we begin, you'll continue to have access to the Tuesday calls, along with the mandatory Messaging Clarity calls on Wednesdays (times below).
Open Coaching Call - Tuesdays, 1:30 -2:45 pm CDT
to get 1:1 support on your specific questions.
Mandatory: Messaging Clarity Call - Wednesdays, 10:30 - 11:30 am CDT
Starts May 29th to walk you through the clarity process step-by-step
I got a lot going on, will Messaging Clarity be good for me?
This is a business marketing and implementation program that is designed to reach your big, huge goals. If you're serious about business growth, this is about collapsing time and reaching goals years ahead of what you could accomplish otherwise.
That said, it's a commitment to yourself, your business, and our tight-knit group. It is work and it gets easier. But we are overhauling your system and removing fluff & fat, so that all roads lead to you building your business.
You do need to make time each week to attend calls and implement steps so that you can experience phenomenal growth.
If you aren't able to make two calls a week and put the time in to consistently show up and do the work, this isn't the right fit for you.
How much access will I get to Deb?
An insane amount! But for real, a lot. You get weekly group laser Zoom coaching sessions where no question goes unanswered. You also get access to Debbie's eyes and ears Monday - Friday in the Facebook group for any and all the things (messaging, creative direction, strategy, ideas, target audience, social posts, etc.)
Debbie gives feedback on your messaging, offers, and your entire brand messaging that you create during Messaging Clarity.
Along with Debbie, you also have our team of guest experts, that will be available M-F to guide and answer questions. Ann Clark will also be working with you 1:1 on your monthly Success Coaching call.
We are high-touch group and we are 100% here to support you during your journey.
What's the investment for Messaging Mastery?
We've created this opportunity because it's needed and we've slashed our pricing in 1/4.
You only invest $1K to start working with us. You'll have one additional $1K payment 30 days later.
Or Pay in Full ($2K) to get TWO ADDITIONAL TRAININGS with Debbie:
- Create your Lighthouse Brand Profile, step-by-step
- Anatomy of a Hell Yes Post with Q&A
NOTE: We have two programs that complete the entire Lighthouse Marketing process and your Messaging Clarity tuition will be applied to either program, making this the safest investment possible.
I think I need a different type of support. I'm very unique.
You're right! You are unique, but business is business, branding is branding, and marketing is marketing. I've been in this business for over 30 years and I've worked with a lot of entrepreneurs and corporations - all unique and different in their own way. But 100% of the time, business is business, branding is branding, and marketing is marketing. No matter which way you slice it, you're not that different. There are foundations, tactics, and strategies that are required for a multiple 6 and 7 figure business. ANY business.
What if I'm just getting started in my business?
The honest answer: it depends.
f you are brand spanking new to business, DM Debbie White directly on Facebook, or email her at Debbie@franklydeb.com. If you have experience as a leader in corporate, or other high-level business acumen, this could be a great fit. If you're highly organized and have a can-do attitude, this can work great as well.
If you are ready to join and are not sure if you have enough experience, but a short clarity call with Debbie.
What if I've been in business for a while? How will this help me?
The Messaging Clarity is about refining or creating a clear, focused framework for your entire marketing system.
The heart of the program is the Lighthouse Effect System™ which is the underpinning for all of your content, Hell Yes Offer, marketing and sales. The direct coaching support helps you stay on track, course-correct, and will continually challenge you beyond where you are right now.
This is necessary regardless if you're just starting out, or you're refining your multi-6 figure business.
What's your refund policy, Deb?
There are no refunds. This program is for committed, business owners who will succeed in any investment they make, and where backing out isn't an option. I want to support fully invested CEOs with their business. We have a limited number of women that we open up room for in our Haus and we are 100% committed to each of you. If you're on the fence with your intentions, this is not the best fit for you.
How do I know if the Messaging Clarity program is right for me?
Well, if you want more traction in your business, you need it.
And if you want to experience:
⮞ High-touch, high-level coaching, accountability, guidance, feedback, and support
⮞ Simplified strategies for effective messaging
⮞ More money, more impact, with less effort
⮞ A team that supports your dreams
⮞ A community that elevates, empowers, inspires you to be the greatest version of you
⮞ Straight to the point action steps and tell-it-like-it-is feedback
Then the Messaging Clarity program is your very best next step.
We are focused on helping you make MORE money and BIGGER impacts with LESS effort. That all starts with Messaging Clarity as the foundation. We're here to help you GROW A MAGNETIC BRAND that gets sales, ongoing. If you want to start that journey, you should join.
How do I get one of the limited spots in the Messaging Clarity?
Just hit the join button and you'll get started right away with an onboarding call with Success Coach Ann Clark, a greeting from Debbie, and your first set of assignments to get to clarity.
We believe in hard work, adding value, and building a real and professional career to serve others with excellence and consistency. Our trainings aim to help you reach a specific target audience, make a positive impact, and grow your personal brand. Like any worthwhile endeavor or continuing education program, our programs require dedication and discipline. However, we cannot guarantee specific results or financial gains as individual outcomes depend on your efforts and circumstances. Our content, direction, and strategies are meant to assist, but we don't offer any promises or guarantees about future earnings, as stipulated by law. Your success in life is ultimately up to you.
Copyright © 2024 Clarity Wins Clients
Email: hello@claritywinsclients.com
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